Bar Pieno is a place where the international community around 6:AM and Vicino Wine Club comes together during cultural and design events across the world.

An itinerant platform that activates cultural moments, bringing together international communities connected to design, contemporary culture and hospitality.

The food program and wine selection are curated by Vicino Wine Club, founded by Alessandro Perricone and Tereza Budin, both with extensive experience in high-end restaurants and gastronomic projects around the world.

Bar Pieno is a temporary design-driven hospitality experience and a platform for collaborations between chefs, brands, artists and partners, where 6:AM contributes with its defined aesthetic direction while bringing together an international design audience.

Launched during Milan Design Week 2026 as a temporary bar of the exhibition “Over and Over and Over and Over” by 6:AM, Bar Pieno was set within a 1960s pavilion in the park outside the show venue. It offered a curated selection of coffee, pastries, panini, and wine, alongside a daily program hosting a rotating selection of chefs from across Italy, editorial projects, and musicians—each invited to present a direct and informal expression of their work.